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Booking Holdings Inc. EBITDA dropped on 99.7% and EBITDA Margin dropped on 39.5 pp from 39.8% to 0.28%

02/24/2021 • About Booking Holdings Inc. ($BKNG) • By InTwits

Booking Holdings Inc. reported 2020 financial results today. Overall the company's long term financial model is characterised by the following facts:
  • Booking Holdings Inc. is a company in decline: 2020 revenue growth was -54.9%, 5 years revenue CAGR was -5.9%
  • EBITDA Margin is quite volatile: 0.3% in 2020, 39.8% in 2019, 39.7% in 2018, 38.6% in 2017, 29.9% in 2016
  • Booking Holdings Inc. has low CAPEX intensity: 5 year average CAPEX/Revenue was 2.8%. At the same time it's a lot of higher than industry average of 280.1%.
  • CAPEX is quite volatile: $3m in 2020, $4m in 2019, $13m in 2018, $35m in 2017, $7m in 2016
  • The company has unprofitable business model: ROIC is -3.7%
  • It operates with high leverage: Net Debt/EBITDA is 104.1x while industry average is 52.6x
Below you can find a comprehensive analysis of the key data driving the company's performance and the stock price.

Revenue and profitability


The company's Revenue dropped on 54.9%. Revenue decline showed acceleration in 20Q4 - it was 62.9% YoY. During 2016-2020 Revenue growth topped in 2017 at 18.0% and was decelerating since that time. Revenue decline was worsened by EBITDA margin decline. EBITDA Margin dropped on 39.5 pp from 39.8% to 0.28% in 2020. During 2016-2020 EBITDA Margin topped in 2019 at 39.8%.

SG&A as a % of Revenue increased on 6.0 pp from 34.6% to 40.6% in 2020.

Net Income margin dropped on 31.4 pp from 32.3% to 0.87% in 2020.

Investments (CAPEX, working capital and M&A)


Booking Holdings Inc.'s CAPEX/Revenue was 4.2% in 2020. Booking Holdings Inc.'s CAPEX/Revenue increased slightly on 1.9 pp from 2.3% in 2017 to 4.2% in 2020. For the last three years the average CAPEX/Revenue was 3.2%. Battling declining revenue the company made large investments to CAPEX (1,505% of EBITDA) but that didn't help at least in this year.

Return on investment


The company operates at negative ROIC (-3.7%) and low but positive ROE (1.1%). ROIC dropped on 35.6 pp from 32.0% to -3.7% in 2020. ROE dropped on 65.0 pp from 66.1% to 1.1% in 2020. During the last 5 years ROIC topped in 2019 at 32.0%.

Leverage (Debt)


Company's Net Debt / EBITDA is 104.1x and Debt / EBITDA is 659.9x. Net Debt / EBITDA surged on 103.6x from 0.5x to 104.1x in 2020. Debt jumped on 35.5% while cash jumped on 67.3%. During 2016-2020 Net Debt/EBITDA bottomed in 2019 at 0.5x.

Booking Holdings Inc. has no short term refinancing risk: cash is higher than short term debt (923.3%).

Valuation and dividends


Booking Holdings Inc.'s trades at EV/EBITDA 4,893.5x and P/E 1,542.4x.

Management team


The company's CEO Glenn D Fogel has spent 4 years with the company. The company's CFO David I Goulden has spent 3 years with the company.

Financial and operational results


FY ended 12/31/2020

Booking Holdings Inc. ($BKNG) key annual financial indicators

mln. $201620172018201920202020/2019
P&L
Revenue10,74312,68114,52715,0666,796-54.9%
Gross Profit10,31512,439
SG&A3,9354,7375,1465,2162,760-47.1%
EBITDA3,2154,9015,7675,99519-99.7%
Net Income2,1352,3413,9984,86559-98.8%
Balance Sheet
Cash2,0812,5422,6246,31210,56267.3%
Short Term Debt96871101,1491,144-0.4%
Long Term Debt6,1718,8108,6498,10211,39540.6%
Cash flow
Capex220288442368286-22.3%
Ratios
Revenue growth16.5%18.0%14.6%3.7%-54.9%
EBITDA growth-8.9%52.4%17.7%4.0%-99.7%

Gross Margin96.0%98.1%
EBITDA Margin29.9%38.6%39.7%39.8%0.3%-39.5%
SG&A, % of revenue36.6%37.4%35.4%34.6%40.6%6.0%
Net Income Margin19.9%18.5%27.5%32.3%0.9%-31.4%
CAPEX, % of revenue2.0%2.3%3.0%2.4%4.2%1.8%

ROIC17.3%23.2%27.3%32.0%-3.7%-35.6%
ROE22.9%22.2%39.9%66.1%1.1%-65.0%
Net Debt/EBITDA1.6x1.4x1.0x0.5x104.1x103.6x

Booking Holdings Inc. ($BKNG) key quoterly financial indicators

mln. $20Q120Q220Q320Q4 YoY change
P&L
Revenue2,2886302,6401,238 -19.4%-83.6%-47.6%-62.9%
EBITDA-192-372430-39 -126.8%-127.2%-83.0%-102.9%
Net Income-699122801-165 -191.4%-87.5%-58.9%-114.1%
Balance Sheet
Cash6,36310,40411,19710,562 172.6%97.9%73.2%67.3%
Short Term Debt9959739791,144 -11.2%-13.8%-13.6%-0.4%
Long Term Debt7,99111,05011,23011,395 -1.4%35.1%40.8%40.6%
Ratios
EBITDA Margin -8.4% -59.0% 16.3% -3.2% -33.6%-94.5%-34.0%-43.1%
Net Income Margin -30.6% 19.4% 30.3% -13.3% -57.5%-6.1%-8.3%-48.4%

Peers in Internet & Direct Marketing Retail


Below we provide Booking Holdings Inc. benchmarking against other companies in Internet & Direct Marketing Retail industry for the last 5 years. We show data for the top-5 companies by key financial metric together with the median value for all the companies in the industry.

Top companies by Revenue growth, %

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Farfetch Limited ($FTCH)-59.4%56.1%69.5%63.9%
Cango Inc. ($CANG)-142.3%3.7%31.9%42.5%
Amazon.com, Inc. ($AMZN)-30.8%30.9%20.5%37.6%
Stitch Fix, Inc. ($SFIX)-33.8%25.5%28.6%8.5%
 
Median (4 companies)-46.6%28.2%30.3%40.1%
Booking Holdings Inc. ($BKNG)-18.0%14.6%3.7%-54.9%


Top companies by Gross margin, %

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Cango Inc. ($CANG)60.8%63.3%60.2%62.6%46.5%
Farfetch Limited ($FTCH)48.3%53.1%49.5%45.0%46.1%
Stitch Fix, Inc. ($SFIX)44.3%44.5%43.7%44.6%44.1%
Amazon.com, Inc. ($AMZN)35.1%37.1%40.2%41.0%39.6%
 
Median (4 companies)46.3%48.8%46.6%44.8%45.1%


Top companies by EBITDA margin, %

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Amazon.com, Inc. ($AMZN)9.0%8.8%11.9%14.3%13.8%
Stitch Fix, Inc. ($SFIX)9.3%4.0%4.4%2.4%-1.7%
Farfetch Limited ($FTCH)-33.8%-21.6%-24.9%-26.9%-24.1%
 
Median (3 companies)9.2%6.4%4.4%8.3%-1.7%
Booking Holdings Inc. ($BKNG)29.9%38.6%39.7%39.8%0.3%


Top companies by CAPEX/Revenue, %

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Amazon.com, Inc. ($AMZN)5.7%6.7%5.8%6.0%10.4%
Stitch Fix, Inc. ($SFIX)2.1%1.8%1.4%2.0%1.8%
Farfetch Limited ($FTCH)2.5%3.3%3.5%3.9%1.6%
 
Median (3 companies)2.3%2.5%3.5%3.4%1.8%
Booking Holdings Inc. ($BKNG)2.0%2.3%3.0%2.4%4.2%


Top companies by ROIC, %

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Amazon.com, Inc. ($AMZN)11.9%7.3%14.9%13.0%14.1%
Cango Inc. ($CANG)-48.3%6.6%4.3%3.3%
Stitch Fix, Inc. ($SFIX)-32.2%20.5%6.6%-10.7%
Farfetch Limited ($FTCH)--35.3%-22.7%-27.7%-124.7%
 
Median (4 companies)11.9%19.8%10.8%5.5%-3.7%
Booking Holdings Inc. ($BKNG)17.3%23.2%27.3%32.0%-3.7%


Top companies by Net Debt / EBITDA

Top  FY2016 FY2017 FY2018 FY2019 FY2020
Cango Inc. ($CANG)0.8x-1.3x-1.8x-
Amazon.com, Inc. ($AMZN)0.1x1.5x0.6x1.0x1.1x
Stitch Fix, Inc. ($SFIX)-1.3x-2.8x-5.6x-4.5x-
 
Median (3 companies)0.1x-1.3x-2.5x1.0x1.1x
Booking Holdings Inc. ($BKNG)1.6x1.4x1.0x0.5x104.1x