About Cellcast Group
Cellcast plc produces and distributes participatory television formats across various digital platforms primarily in the United Kingdom. It is involved in interactive broadcasting activities on Sky and Freeview channels. The company provides participatory television programming and interactive telephony technology for the cross-platform digital entertainment sector. Its services enable interactive and transactional television programming for broadcasters, content developers, and mobile network operators. The company also develops, aggregates, and distributes a portfolio of mobile and participation television applications that provide personal entertainment experience. It serves B2B and B2C entertainment sectors. The company was founded in 2002 and is based in London, the United Kingdom.