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Phoenix Satellite Television Holdings Ltd reports 83.4% Net Income decline and 10.5 pp EBITDA Margin decline from 24.6% to 14.1%

17/03/2016 • About Phoenix Satellite Television Holdings Ltd ($2008) • By InTwits

Phoenix Satellite Television Holdings Ltd reported 2015 financial results today. Overall the company's long term financial model is characterised by the following facts:
  • Phoenix Satellite Television Holdings Ltd has medium CAPEX intensity: 5 year average CAPEX/Revenue was 9.8%. At the same time it's in pair with industry average of 8.6%.
  • CAPEX is quite volatile: 103 in 2015, 529 in 2014, 407 in 2013, 521 in 2012, 533 in 2011
  • The company has potentially unprofitable business model: ROIC is at 3.9%
Below you can find a comprehensive analysis of the key data driving the company's performance and stock price.

Phoenix Satellite Television Holdings Ltd ($2008) key annual financial indicators

mln. HKD201120122013201420152015/2014
P&L
Revenue3,6394,3364,8064,6184,201-9.0%
SG&A3875486217217382.4%
EBITDA1,0861,3051,4941,136593-47.8%
Net Income-67833932664110-83.4%
Balance Sheet
Cash2,6243,1143,6633,7023,005-18.8%
Short Term Debt47875537601432-28.1%
Long Term Debt052070255782207.3%
Cash flow
Capex533521407529103-80.5%
Ratios
Revenue growth41.9%19.1%10.8%-3.9%-9.0%
EBITDA growth25.9%20.1%14.5%-24.0%-47.8%
EBITDA Margin29.8%30.1%31.1%24.6%14.1%-10.5%
Net Income Margin-1.8%19.2%19.4%14.4%2.6%-11.7%
SG&A, % of revenue10.6%12.6%12.9%15.6%17.6%2.0%
CAPEX, % of revenue14.6%12.0%8.5%11.4%2.5%-9.0%
ROIC21.5%18.5%18.4%11.7%3.9%-7.8%
ROE-2.3%21.4%20.3%13.0%2.2%-10.9%
Net Debt/EBITDA-2.0x-1.9x-2.0x-2.5x-3.0x-0.5x

Revenue and profitability


The company's Revenue decreased on 9.0% in 2015. Revenue decline was worsened by EBITDA margin decline. EBITDA Margin dropped on 10.5 pp from 24.6% to 14.1% in 2015.

SG&A as a % of Revenue increased slightly on 2.0 pp from 15.6% to 17.6% in 2015.

Net Income marign dropped on 11.7 pp from 14.4% to 2.6% in 2015.

Capital expenditures (CAPEX) and working capital investments


Phoenix Satellite Television Holdings Ltd's CAPEX/Revenue was 2.5% in 2015. Phoenix Satellite Television Holdings Ltd showed decline in CAPEX/Revenue of 9.6 pp from 12.0% in 2012 to 2.5% in 2015. It's average CAPEX/Revenue for the last three years was 7.5%.

Return on investment


The company operates at low ROIC (3.91%) and ROE (2.15%). ROIC decreased on 7.8 pp from 11.7% to 3.9% in 2015. ROE dropped on 10.9 pp from 13.0% to 2.2% in 2015.

Leverage (Debt)


Debt level is -3.0x Net Debt / EBITDA and 2.0x Debt / EBITDA. Net Debt / EBITDA dropped on 0.5x from -2.5x to -3.0x in 2015. Debt surged on 41.9% in 2015 while cash dropped on 18.8% in 2015.

Appendix 1: Peers in Media


Below you can find Phoenix Satellite Television Holdings Ltd benchmarking vs. other companies in Media industry. It's shown for the period of 5 years for the key financial metrics. Each table has median value for all the companies in the industry together with individual financial data of the top-5 companies in the industry by particular financial metric.

Top companies by Revenue growth, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
CMMB Vision Holdings Ltd ($471)168.1%27.8%
Culturecom Holdings Ltd ($343)-24.2%-7.7%16.4%-20.3%
Sing Pao Media Enterprises Ltd ($8010)20.7%15.3%26.9%9.7%
Focus Media Network Ltd ($8112)23.7%-10.6%34.6%5.6%
Hong Kong Economic Times Holdings Ltd ($423)5.6%2.7%3.1%5.3%
 
Median (19 companies)10.6%4.0%-1.9%-4.3%-8.9%
Phoenix Satellite Television Holdings Ltd ($2008)19.1%10.8%-3.9%-9.0%


Top companies by Gross margin, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
I-CABLE Communications Ltd ($1097)95.6%94.8%94.7%94.1%94.4%
Television Broadcasts Ltd ($511)65.3%62.9%60.9%59.0%
Modern Media Holdings ($72)57.1%57.5%55.8%55.6%50.8%
One Media Group Ltd ($426)52.0%57.3%56.7%54.5%52.7%
Focus Media Network Ltd ($8112)81.0%68.0%67.2%50.8%
 
Median (17 companies)45.7%38.5%39.5%36.1%38.6%


Top companies by EBITDA margin, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
SCMP Group Ltd ($583)26.9%23.5%20.5%218.1%193.5%
Television Broadcasts Ltd ($511)45.2%43.2%42.3%37.3%
One Media Group Ltd ($426)14.4%18.7%23.0%22.8%15.2%
Media Chinese International Ltd ($685)20.0%20.0%18.3%18.1%16.5%
Tom Group Ltd ($2383)-10.8%-3.3%-11.6%15.8%9.9%
 
Median (19 companies)13.3%9.9%11.5%9.8%11.0%
Phoenix Satellite Television Holdings Ltd ($2008)29.8%30.1%31.1%24.6%14.1%


Top companies by CAPEX/Revenue, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
SCMP Group Ltd ($583)3.6%7.0%5.3%52.2%85.2%
Culturecom Holdings Ltd ($343)12.5%10.2%38.6%24.5%7.0%
I-CABLE Communications Ltd ($1097)10.6%10.1%7.6%11.3%13.0%
V1 Group Ltd ($82)1.4%1.9%3.2%10.1%
Focus Media Network Ltd ($8112)3.4%2.7%2.4%9.6%
 
Median (19 companies)4.0%2.7%5.2%2.3%4.8%
Phoenix Satellite Television Holdings Ltd ($2008)14.6%12.0%8.5%11.4%2.5%


Top companies by ROIC, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Media Chinese International Ltd ($685)18.7%18.6%17.8%18.4%15.6%
One Media Group Ltd ($426)17.1%25.6%21.8%16.0%8.9%
Television Broadcasts Ltd ($511)26.5%23.8%22.4%15.1%
Modern Media Holdings ($72)23.8%20.6%10.4%9.3%5.5%
Next Media Ltd ($282)1.7%8.5%6.7%8.2%6.8%
 
Median (19 companies)7.9%3.7%4.3%2.6%4.6%
Phoenix Satellite Television Holdings Ltd ($2008)21.5%18.5%18.4%11.7%3.9%


Top companies by Net Debt / EBITDA

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Tom Group Ltd ($2383)8.1x16.7x
Media Chinese International Ltd ($685)-1.1x-1.4x0.8x0.6x0.2x
I-CABLE Communications Ltd ($1097)-2.0x-4.0x-0.8x0.2x2.0x
Modern Media Holdings ($72)-0.9x-0.8x-0.9x0.1x1.0x
Next Media Ltd ($282)0.0x0.4x0.4x-0.2x-0.3x
 
Median (13 companies)-1.3x-1.4x-1.1x-1.1x0.2x
Phoenix Satellite Television Holdings Ltd ($2008)-2.0x-1.9x-2.0x-2.5x-3.0x