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Li Ning Co Ltd revenue growth accelerated from 3.8% in 2014 to 17.2% in 2015

17/03/2016 • About Li Ning Co Ltd ($2331) • By InTwits

Li Ning Co Ltd reported 2015 financial results today. Overall the company's long term financial model is characterised by the following facts:
  • Li Ning Co Ltd motivates its personel by high Stock Based Compensation (SBC): average SBC/Revenue for 2011-2015 was 0.0%. On average EBITDA Margin was -1.4% for the sames years0
  • Li Ning Co Ltd has low CAPEX intensity: 5 year average CAPEX/Revenue was 3.3%. At the same time it's a lot of higher than industry average of 3.6%.
  • CAPEX is quite volatile: 311 in 2015, 242 in 2014, 166 in 2013, 123 in 2012, 298 in 2011
  • The company has potentially unprofitable business model: ROIC is at 3.4%
Below you can find a comprehensive analysis of the key data driving the company's performance and stock price.

Li Ning Co Ltd ($2331) key annual financial indicators

mln. CNY201120122013201420152015/2014
P&L
Revenue8,9296,6765,8246,0477,08917.2%
Gross Profit4,0422,5142,5942,7183,19317.5%
SG&A3,5443,3493,2473,3843,187-5.8%
EBITDA892-1,37224-445411-192.4%
Net Income386-1,979-392-78114-101.8%
Balance Sheet
Cash1,1961,2411,2811,0311,81375.7%
Short Term Debt9101,571267621442-28.8%
Long Term Debt4598049681,052938-10.9%
Cash flow
Capex29812316624231128.4%
Ratios
Revenue growth-5.8%-25.2%-12.8%3.8%17.2%
EBITDA growth-49.3%-253.8%-101.7%-1,969.8%-192.4%
Gross Margin45.3%37.7%44.5%44.9%45.0%0.1%
EBITDA Margin10.0%-20.6%0.4%-7.4%5.8%13.1%
Net Income Margin4.3%-29.6%-6.7%-12.9%0.2%13.1%
SG&A, % of revenue39.7%50.2%55.8%56.0%45.0%-11.0%
CAPEX, % of revenue3.3%1.8%2.8%4.0%4.4%0.4%
ROIC13.9%-33.5%-3.6%-14.9%3.4%18.3%
ROE11.3%-77.8%-18.2%-33.7%0.6%34.3%
Net Debt/EBITDA0.2x-1.9x-1.1x-1.1x

Revenue and profitability


The company's Revenue jumped on 17.2% in 2015. Having declining revenue the company managed to increase EBITDA margin. EBITDA Margin increased slightly on 0.96 pp from 21.9% to 22.8% in 2015.

Gross Margin showed almost no change in 2015. SG&A as a % of Revenue dropped on 11.0 pp from 56.0% to 45.0% in 2015.

Net Income marign jumped on 13.1 pp from -12.9% to 0.20% in 2015.

Capital expenditures (CAPEX) and working capital investments


In 2015 Li Ning Co Ltd had CAPEX/Revenue of 4.4%. The company showed CAPEX/Revenue growth of 2.6 pp from 1.8% in 2012 to 4.4% in 2015. It's average CAPEX/Revenue for the last three years was 3.7%.The company invested a big chunk of EBITDA (75.7%) to CAPEX to fuel its growth.

Return on investment


The company operates at low ROIC (3.39%) and ROE (0.56%). ROIC surged on 18.3 pp from -14.9% to 3.4% in 2015. ROE surged on 34.3 pp from -33.7% to 0.56% in 2015.

Leverage (Debt)


Company's Net Debt / EBITDA is -1.1x and Debt / EBITDA is 3.4x. Net Debt / EBITDA dropped1.1x from to -1.1x in 2015. Debt dropped on 17.5% in 2015 while cash jumped on 75.7% in 2015.

Management team


Li Ning is a the company's CEO. Li Ning has spent 4 years at the company.

Appendix 1: Peers in Retail


Below we provide Li Ning Co Ltd benchmarking against other companies in Retail industry for the last 5 years. We show data for the top-5 companies by key financial metric together with the median value for all the companies in the industry.

Top companies by Revenue growth, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
China Household Holdings Ltd ($692)-87.0%-32.8%5,357.9%76.2%
Ming Fung Jewellery Group Ltd ($860)3.3%-14.9%54.3%-70.8%
Merry Garden Holdings Ltd ($1237)53.9%37.1%12.8%47.6%
Luk Fook Holdings International Ltd ($590)47.2%12.6%43.3%-17.1%
NewOcean Energy Holdings Ltd ($342)19.3%23.1%15.9%36.0%
 
Median (111 companies)24.3%10.5%6.1%3.1%-1.8%
Li Ning Co Ltd ($2331)-25.2%-12.8%3.8%17.2%


Top companies by Gross margin, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Culture Landmark Investment Ltd ($674)77.5%91.1%99.4%99.5%
Modern Beauty Salon Holdings Ltd ($919)97.3%97.4%95.9%96.8%96.7%
Vongroup Ltd ($318)95.1%99.1%
Nanjing Sinolife United Co Ltd ($3332)80.6%86.5%89.3%90.9%
Embry Holdings Ltd ($1388)82.3%81.2%80.4%82.3%
 
Median (100 companies)39.4%37.3%36.4%35.5%45.3%
Li Ning Co Ltd ($2331)45.3%37.7%44.5%44.9%45.0%


Top companies by EBITDA margin, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Maoye International Holdings Ltd ($848)45.5%47.4%46.3%73.2%39.6%
China Dongxiang Group Co Ltd ($3818)5.6%6.0%5.6%58.3%
Nanjing Sinolife United Co Ltd ($3332)47.8%51.6%56.9%54.4%
Lifestyle International Holdings Ltd ($1212)49.6%47.5%47.0%44.7%43.4%
Golden Eagle Retail Group Ltd ($3308)52.1%48.5%47.3%42.8%
 
Median (110 companies)13.3%10.3%7.3%8.8%8.2%
Li Ning Co Ltd ($2331)10.0%-20.6%0.4%-7.4%5.8%


Top companies by CAPEX/Revenue, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Intime Retail Group Co Ltd ($1833)58.4%28.3%55.4%37.0%
Future Bright Holdings Ltd ($703)6.2%2.6%3.7%36.8%24.9%
Sage International Group Ltd ($8082)20.4%236.6%28.2%35.4%
Maoye International Holdings Ltd ($848)30.9%32.8%24.1%31.5%17.7%
Tsui Wah Holdings Ltd ($1314)5.2%8.3%9.3%30.5%10.6%
 
Median (111 companies)3.9%4.0%3.6%3.5%2.7%
Li Ning Co Ltd ($2331)3.3%1.8%2.8%4.0%4.4%


Top companies by ROIC, %

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Modern Beauty Salon Holdings Ltd ($919)48.1%50.7%-4.6%81.3%71.8%
Starbucks Corp ($4337)36.4%36.4%-6.0%52.8%51.4%
Sa Sa International Holdings Ltd ($178)45.7%53.5%52.7%49.0%39.8%
Coach Inc ($6388)82.0%82.3%68.7%45.0%20.8%
Nanjing Sinolife United Co Ltd ($3332)57.4%67.3%68.1%32.2%
 
Median (111 companies)17.2%12.3%8.3%8.4%7.2%
Li Ning Co Ltd ($2331)13.9%-33.5%-3.6%-14.9%3.4%


Top companies by Net Debt / EBITDA

Top 5 FY2011 FY2012 FY2013 FY2014 FY2015
Sparkle Roll Group Ltd ($970)-0.8x0.6x4.0x9.3x23.5x
China Yongda Automobiles Services Holdings Ltd ($3669)3.3x3.4x4.7x5.5x
Zhongsheng Group Holdings Ltd ($881)2.2x4.6x4.5x5.3x
NewOcean Energy Holdings Ltd ($342)35.2x6.2x6.1x5.3x
Century Ginwa Retail Holdings Ltd ($162)6.5x2.0x2.5x4.8x7.3x
 
Median (87 companies)-0.8x-0.5x-0.8x-0.2x-0.5x